Typephoon, Exhibition Identity Design,瘋字形 - 展覽識別

 

瘋字形 - 展覽識別

「瘋字形」文字藝術創作展,以最基礎的視覺構成元素「文字」作為主題性策展,喚醒深潛於文字閱讀之下的視覺認知與文化意涵關係。展覽英文名為「Typhoon」,源自於亞太地區特有的熱帶氣旋「颱風」,這定義了漢文字發源地區,同時這股文字力量也將如颱風般大規模的顛覆這世界。當我們發展出這展覽名稱之後,即已經確定了設計的方向,計畫透過一個「字」,不改變其意義,但改變其各式美感表現的可行性,並結合西洋文字與西方排版邏輯美感,將英文字錯落於畫面中,如同隨著颱風颳起的旋風飛揚搖擺。我們想完成與展現的不只是一個平面視覺設計,對於所有原生漢文字使用者而言,這應該是一個概念與需要持續行動的設計計畫。

Typephoon, Exhibition Identity Design

Exhibition Identity for the Typephoon, Typographic installation exhibition. The exhibition includes a series of guest typographical artists, cartoons, installation art, alphabetical meals, workshops, documentaries and talks for your appreciation; the curatorial theme based on the most simply constituted of visual elements - “text” - thus taking us on a diving expedition into the unexplored depths of the relations between visual awareness and cultural significations. Typephoon Typographic exhibition Date and time:2012/11/24 – 2012/12/16 from Tuesday to Sunday 10:00-18:00 Location:URS21 / 2F No.21, Sec. 1, Minsheng E. Rd., Zhongshan Dist., Taipei Organizer: Tien Tien Circle Creative Curator: Andrew Wong, Sasson Kung